There are few movies more popular than Casino, the classic Martin Scorsese film that tells a story of crime and corruption in Sin City. Although it’s almost three hours long, it never lags in the middle or runs out of steam. From the shocking opening scene to the car bomb, it keeps you on the edge of your seat from start to finish.
The film features one of the best casts in cinema history with Robert De Niro and Sharon Stone both giving performances that will live on forever. But it’s Joe Pesci’s Santoro that steals the show in a movie that is filled with greed and treachery. There are no good guys in this movie, but the characters all get their comeuppance in the end.
A casino’s primary goal is to maximize profits by encouraging patrons to gamble with their money for the chance of winning big. To do this, they reward high-stakes players with perks like free hotel rooms, meals and tickets to shows and limo service. Even lower-stakes players can receive comps for things like drinks and cigarettes while gambling.
With the right marketing, your casino can attract a large and loyal audience that will keep coming back for more. This blog post explores some tried and true casino marketing strategies that are sure to boost your business in the short and long term.